Business Media

Keep thinking services

August 25, 2009

Finally the notion is starting to get round that we need to think services: “we also think that the advertising arm of the business should invest in training and/or consulting local businesses in online advertising and marketing.”

In this piece, New Organizations, New Relationships, various revenue streams for news publishers are looked at.

Services, especially online marketing services, are a real opportunity for publishers to exploit.

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• Stop selling ads; sell service (businessmedia.co.uk)

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This entry was posted on August 25, 2009 at 2:50 pm and is filed under News.

Tags: business media, Business models, Business models in media

4 Responses to “Keep thinking services”

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